Patent Infringement Books

Tuesday, December 27, 2011

Trademark Infringement | "Once again, RIM sued for trademark infringement"

By: RnM Team
Source: http://www.radioandmusic.com
Category: Trademark Infringement




MUMBAI: Research in Motion (RIM) has been sued by a Canadian radio and TV industry group, for naming its BlackBerry Messenger service as BBM.

BBM Canada filed the suite against RIM after failing to negotiate with the company on renaming the trademark.

BBM Canada's chief executive Jim MacLeod said, “BBM Canada doesn't want to pick on RIM, which has had a tough year with declining market share, sliding profit and another trademark lawsuit loss over the use of the BBX name. We want our name back. I find it kind of amazing that this wouldn't have been thought about before they decided to use the name. The same thing goes for BBX."

“RIM also turned down an offer from BBM Canada in which the group would rename itself if RIM would pay for the costs of the rebranding, but the smartphone maker wasn't interested,” MacLeod said to a daily.

BBM Canada was established as the Bureau of Broadcast Measurement in 1944. The company changed its name to BBM in 1960s and to BBM Canada in the early 1990s, according to MacLeod. The company has revenue of around $50 million and is owned by broadcasters and advertisers.

RIM also faced a similar trademark infringement case in October, when it announced that that next smartphone and tablet operating system would be titled as BBX, a name owned by the New Mexican software firm Basis International. Earlier this month, RIM was denied the permission to use ‘BBX’  due to which the company renamed it with ‘BlackBerry 10.’


Source: http://www.radioandmusic.com/content/editorial/news/once-again-rim-sued-trademark-infringement

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